Financial Advisory · Mumbai

Most people have money. Few have a plan for it.

I'm Ajit — a Chartered Accountant advising individuals, families, and business owners on investments, insurance, and long-term planning. No product pitches. Just structured thinking.

Chartered AccountantEquity research background
ARN: 283888AMFI Registered MFD
Ajit Financial Advisory Office
What Clients Say

Decisions that build confidence.

"The team brought clarity to my complex portfolio. They restructured my investments focusing on long-term goals rather than short-term gains. Highly recommend their transparent approach."

Rahul D.

Rahul D.

Business Owner

"What sets them apart is the emphasis on educating the client. I finally understand the 'why' behind every mutual fund in my portfolio. It's truly personalized advisory."

Dr. Priya S.

Dr. Priya S.

Medical Professional

"Retirement planning seemed daunting until I met this team. They built a robust cash-flow strategy that ensures my peace of mind. Excellent and professional service."

Anil M.

Anil M.

Retired Executive

"As an entrepreneur, my income is irregular. They designed a flexible step-up SIP plan that adapts to my business cycles perfectly. Great CA expertise."

Karan V.

Karan V.

Tech Founder

"They helped me identify a massive underinsurance gap and fixed it without pushing unnecessary policies. Honest, unbiased, and incredibly structured."

Megha R.

Megha R.

Corporate Director

"Being a CA myself, I appreciate their deep tax integration with investment planning. It's rare to find an advisor who understands both worlds so seamlessly."

Sanjay P.

Sanjay P.

Finance Professional

"The team brought clarity to my complex portfolio. They restructured my investments focusing on long-term goals rather than short-term gains. Highly recommend their transparent approach."

Rahul D.

Rahul D.

Business Owner

"What sets them apart is the emphasis on educating the client. I finally understand the 'why' behind every mutual fund in my portfolio. It's truly personalized advisory."

Dr. Priya S.

Dr. Priya S.

Medical Professional

"Retirement planning seemed daunting until I met this team. They built a robust cash-flow strategy that ensures my peace of mind. Excellent and professional service."

Anil M.

Anil M.

Retired Executive

"As an entrepreneur, my income is irregular. They designed a flexible step-up SIP plan that adapts to my business cycles perfectly. Great CA expertise."

Karan V.

Karan V.

Tech Founder

"They helped me identify a massive underinsurance gap and fixed it without pushing unnecessary policies. Honest, unbiased, and incredibly structured."

Megha R.

Megha R.

Corporate Director

"Being a CA myself, I appreciate their deep tax integration with investment planning. It's rare to find an advisor who understands both worlds so seamlessly."

Sanjay P.

Sanjay P.

Finance Professional

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Financial Calculators

What We Work On

Three things, done well.

We don't try to do everything. Most advisory problems fall into one of these — and they're usually connected.

01

Investment & Capital Markets

  • Mutual Funds — selection, review, rebalancing
  • PMS & AIF — independent advisory
  • Fixed Income — FDs, NCDs, Bonds
  • Portfolio construction across cycles
02

Goal-Based Planning

  • Retirement corpus & drawdown
  • Children's education & marriage
  • Business surplus & liquidity
  • 10–20 year wealth horizons
03

Risk & Insurance

  • Term & life — properly sized
  • Health for individuals & families
  • Business & commercial cover
  • Motor insurance
Understanding the Tools

Explanations of products.

Before we recommend anything, we want you to understand exactly how it works.

A Mutual Fund pools money from many investors to purchase a diversified portfolio of stocks, bonds, or other securities, managed by professionals. A Systematic Investment Plan (SIP) is a method of investing a fixed amount regularly (e.g., monthly) into a mutual fund, averaging out the purchase cost and instilling financial discipline.

For High Net Worth Individuals, Portfolio Management Services (PMS) offer customized investment portfolios with a minimum investment of ₹50 Lakhs. Alternative Investment Funds (AIF) pool funds for investing in real estate, private equity, and hedge funds, providing higher risk-reward opportunities with a minimum ticket size of ₹1 Crore.

Pure protection. Term insurance pays a lump sum to your dependents if you pass away during the policy term. It has no maturity value, which is why the premiums are incredibly low. It is the most cost-effective way to secure your family's financial future against the loss of primary income.

Covers medical expenses incurred due to illnesses, injuries, or surgeries. A strong base policy combined with a super-top-up ensures that a single major medical emergency doesn't wipe out years of savings and investment compounding. It's the foundational layer of any financial plan.

Why Work With Us

Four things we'd want to know if we were the client.

Research-Driven

We read the portfolio, not the rating.

Equity research trained us to look past the five stars and into what's actually held. Every recommendation has that scrutiny behind it.

Long-Term Focus

Boring and right beats exciting and wrong.

Compounding only works if you stay in. We build plans that hold through cycles — not strategies that look smart only in bull runs.

Transparent

You'll know what we earn, and why.

Commissions in this industry are deliberately confusing. We'd rather flag a conflict than pretend it doesn't exist.

CA Expertise

Tax and investments, in one head.

Most advisors aren't trained in tax. Most CAs aren't fluent in markets. The gap is expensive — we close it.

Our People

We are a team of qualified professionals.

Ajit Darda

Ajit Darda

Founder & Lead Advisor
CA B.Com

Over 5 years in equity research. Specializes in portfolio construction, tax integration, and high-level wealth strategy for business owners.

Sneha K.

Sneha K.

Financial Analyst
CFA Level 2 BBA

Drives the quantitative analysis of mutual fund schemes and helps model long-term retirement projections and goal mappings.

Rohan M.

Rohan M.

Wealth Manager
MBA Finance

Manages client onboarding, regular portfolio reviews, and ensures all insurance gaps are thoroughly analyzed and addressed.

How We Work

No standard packages. A real process.

The first conversation is just us trying to understand what's going on. Here's what follows.

STEP 01

Understand

Income, liabilities, goals, risk. A conversation, not a form.

STEP 02

Plan

Written plan mapping goals to instruments — with tax and liquidity built in.

STEP 03

Execute

Right pace, right sequence. No rush to deploy. Every step has a reason.

STEP 04

Review

At least annually. Rebalancing when allocation drifts — not when markets panic.

Engagement Activity

Explore your numbers.

Interactive tools to help you visualize the power of compounding and long-term planning.

See the power of compounding instantly.

Drag the slider to see how consistent investing builds wealth over 20 years.

Monthly Investment ₹ 10,000
₹1k ₹50k ₹1L
Estimated Wealth (in 20 yrs at 12%)
₹ 99,91,479
See full breakdown ➔
Get In Touch

Start with a free consultation.

You don't need everything figured out. Most people show up with a rough idea — retirement, an insurance gap, where to put a lump sum — and we work from there.

First call is free. No pitch, no pressure.

Phone

+91 90492 24455
Call or WhatsApp

Email

ca.ajitdarda1@gmail.com
Reply within a day

Office

91 Springboard
Godrej & Boyce, Vikhroli (W), Mumbai 400076
Financial Planning Desk
About Us

We became advisors to understand money — not just count it.

Five years in equity research before this practice — reading balance sheets, building models, learning what makes a business actually work. That lens shapes how we look at every portfolio.

Most financial problems aren't complicated. They're just unaddressed. Rough goals, no real plan. That's the gap we fill.

"Good financial decisions aren't clever — they're consistent. The hard part is having someone keep you honest about that, year after year."